Check your numbers between viewings
KPIs, Reignite and Property Data are all in the app.
For Dubai brokerages and the agents in them
The operating system for Dubai real estate.
From the first portal enquiry to the commission split. Listings, leads, owner data, deals and your team's KPIs all live in OMNE.
Fully integrated with Property Finder, Bayut and Dubizzle
Development partners
The problem
A stack of tools that leak, and don't talk.
Every listing typed into three portals by hand. Leads in one inbox, deals in another. The owner list is a spreadsheet that's been copied round the office and never comes back. And the month's numbers get pieced together once the month is already over.
- owners_marina_FINAL.xlsxEmailed to the whole team
- owners_marina_FINAL (2).xlsxOn a broker's laptop
- leads_this_month_copy.xlsxForwarded on WhatsApp
- kpis_october.xlsxRebuilt by hand every month
Built for Dubai real estate
What others pay to have built, OMNE has out of the box.
Portal Hub, owner data, KPIs, the Deal Room and the native apps come with every seat, set up for Dubai brokerages from day one. No partner to hire, no modules to commission.
- USD 15,000
- a typical quote to set Salesforce up for a brokerage
- USD 20,000
- for each custom module on top
- AED 0
- to set OMNE up: onboarding is free
Bring your own AI
Works withClaudeChatGPTGemini
Ask your own AI. Build your own workflows.
Connect OMNE to the AI you already use, through OMNE's MCP server. Ask in plain English, or build it into your own agentic workflows: it works through your listings, leads, tasks and deals with over 90 OMNE tools, then hands you the answer. Pick an ask.
New chat OMNE
- Show me all of my leads from Property Finder.
- Using OMNE · finding your results...
search_prospectsYour leads and portal enquiries8 from Property Finderget_listingThe listing each one asked about8 listings- You have 8 leads from Property Finder. 3 came in today and 2 still need a first reply.
Your Property Finder leads
8 leads · 3 today · 2 waiting for a reply
Hessa Mazrouei4-bed villa, Dubai Hills Estate12 min ago · not repliedAED 7.8M
James Whitfield2-bed apartment, Emaar Beachfront48 min ago · not repliedAED 3.9M
Priya Nair3-bed townhouse, Dubai Hills Estate2 hours ago · viewing askedAED 4.2M
Omar Barakat1-bed apartment, Jumeirah Lake TowersYesterday · brochure sentAED 95K/yr
Elena Petrov5-bed villa, Jumeirah Golf EstatesYesterday · viewing bookedAED 14.5M
Rashid Shamsi4-bed villa, Dubai Hills Estate2 days ago · called backAED 5.6M
Ananya Desai1-bed apartment, Umm Suqeim3 days ago · offer talkAED 1.9M
Callum Hartley3-bed townhouse, Dubai Hills Estate4 days ago · follow up todayAED 260K/yr
Illustrative names. Photos are real listings on OMNE.
New chat OMNE
- Look at all of the sales and rental listings which I have. Match these with the best buyers and tenants on our CRM, and create a call list for me based on who is most likely to close and who I'm going to earn most of my money from.
- Using OMNE · finding your results...
search_listingsYour sale and rental listings14 listingsmatch_buyers_for_listingBuyers and tenants for each listing63 matchesget_leadScores, budgets and last contact21 leads- Here's today's call list: 8 calls, ranked by who's most likely to close and what you'd earn.
Today's call list
8 calls · est. AED 460,000 commission
- 1Hessa MazroueiBuy · 5-bed villa, Dubai Hills EstateViewed twice, asked for the floor plan92AED 184,000
- 2Rashid ShamsiBuy · 4-bed townhouse, Arabian Ranches 3Mortgage approved, wants to move this quarter88AED 82,000
- 3Layla HaddadBuy · 2-bed apartment, Dubai MarinaOpened the brochure three times90AED 53,000
- 4Khalid TamimiBuy · 3-bed villa, The SpringsQuiet for 3 weeks, budget still fits58AED 72,000
- 5Omar BarakatBuy · 1-bed apartment, Business BayCash buyer, budget matches exactly71AED 29,000
- 6Arjun MehtaRent · 4-bed villa, Jumeirah ParkCurrent lease ends next month94AED 21,000
- 7Priya NairRent · 3-bed apartment, Downtown DubaiAsked for a viewing this week85AED 13,000
- 8Ananya DesaiRent · 2-bed townhouse, Town SquareRelocating with family in January80AED 6,000
Illustrative data. Estimated commission is 2% of the sale price or 5% of the annual rent, before splits.
New chat OMNE
- Give me my to-do list for the day.
- Using OMNE · finding your results...
list_tasksTasks due and overdue6 tasksget_calendarToday's viewings and calls3 eventssearch_dealsDeals waiting on documents2 dealslist_whatsapp_conversationsClients waiting for a reply3 chats- Your day, in order: 3 calls, 2 follow-ups, 2 tasks, 2 Deal Room documents and 2 brochures to send.
Your day
11 things · 3 before noon
- Calls
- Hessa MazroueiDubai Hills villa, after her second viewingDue 10:00
- Arjun MehtaJumeirah Park rental, lease ends next monthDue 11:30
- Owner of the Business Bay 1-bedAgree the asking price before it goes liveDue 15:00
- Follow up
- Layla HaddadYou noted: "send Marina service charges"From Tuesday
- Rashid ShamsiYou noted: "check school places near Ranches 3"From Monday
- Tasks
- Book the photographerArabian Ranches 3 townhouseToday
- Renew the listing on Property FinderDowntown 3-bed, expires tomorrowToday
- Deal Room
- Passport copy for the buyerDubai Marina 2-bed, Documents stepBlocking
- Signed Form FThe Springs villa, Offer stepBlocking
- Brochures
- Priya Nair asked for the Downtown brochureOn WhatsApp, 40 minutes agoWaiting
- Omar Barakat asked for floor plansBusiness Bay 1-bed, on WhatsAppWaiting
Illustrative data.
New chat OMNE
- Prep me for my 4pm viewing. What do I need to know about the client and the property?
- Using OMNE · finding your results...
get_calendarThe 4pm viewingJumeirah Park villaget_contactThe client and their history4 touchpointsget_property_valuation_and_compsValue and recent comparables6 comparables- Arjun Mehta, 4pm at the Jumeirah Park villa. His lease ends next month and the rent is in line with the street.
4pm viewing brief
Jumeirah Park · 4-bed villa
- Client
- Arjun MehtaFamily of four, current lease ends next monthBudget AED 430,000
- What he asked forGarden, walk to school, a studyFrom the enquiry
- Property
- Asking AED 420,000 a yearSimilar villas on the street: AED 395,000 to 440,000In range
- Last rented 2024AED 380,000, renewed onceUp 10.5%
- Close
- Ask for a 12-month lease, 2 chequesOwner accepts 2; Arjun has paid 2 before
Illustrative data.
New chat OMNE
- How's the pipeline looking this week, and who on my team is behind on their KPIs?
- Using OMNE · finding your results...
get_weighted_pipeline_forecastWeighted pipelineAED 48.2Mkpi_week_summaryThis week's KPIs, agent by agent24 agentslist_open_kpi_alertsOpen KPI alerts3 alerts- Pipeline is AED 48.2M weighted. Three agents are behind; here is where each one is stuck.
Your team this week
Weighted pipeline AED 48.2M · 3 agents behind
- 1Faisal KetbiViewings 3 of 8 this weekCalls down 40% on last week38AED 6.4M
- 2Sara NajjarListings 1 of 4 this monthTwo owner calls still open45AED 3.2M
- 3Rohan IyerOffers 0 of 2 this weekThree hot leads not called in 48 hours52AED 8.9M
Illustrative data. Amount is each agent’s weighted pipeline.
New chat OMNE
- Which deals need my attention today?
- Using OMNE · finding your results...
list_deal_approval_queueWaiting for your approval2 dealsdetect_pipeline_leakage_and_sla_breachesStuck or past their deadline2 dealsget_deal_progression_detailWhere each one is stuck4 deals- Four deals need you: two approvals, one stuck on a missing document and one past its transfer date.
Deals that need you
4 deals · AED 17.9M in total
- Approve
- Dubai Hills Estate, 5-bed villaOffer accepted, commission split to approveWaiting 1 dayAED 9.2M
- Dubai Marina, 2-bed apartmentDeal Done, ready for your sign-offWaiting 3 hoursAED 2.65M
- At risk
- The Springs, 3-bed villaDocuments step: buyer passport missing5 days on this stepAED 3.6M
- Arabian Ranches 3, townhouseTransfer date passed, NOC not issued2 days lateAED 2.45M
Illustrative data.
New chat OMNE
- Where are we losing leads this month, and which portal is paying off?
- Using OMNE · finding your results...
detect_pipeline_leakage_and_sla_breachesLeads past their response time17 leadsget_portal_roi_and_lead_attributionSpend and leads by portal3 portals- 17 leads waited past your 2-hour response time, most on Saturday. Bayut brings the most leads per dirham this month.
Leads this month
17 slow responses · 3 portals compared
- Slow to answer
- Saturday enquiries9 of 17 slow responses came in on SaturdayAverage 6 hours
- Off-plan enquiries5 waited over a day for an off-plan answerAverage 27 hours
- Portals
- Bayut214 leads, AED 41 a leadBest value82
- Property Finder268 leads, AED 52 a leadMost leads71
- Dubizzle96 leads, AED 63 a leadRentals mostly55
Illustrative data.
OMNE Studio
Show buyers the home, not the empty room.
OMNE Vision stages an empty room with furniture, wall colour and flooring in the style you pick, right from the listing. Live brochures, microsites and reels come from the same photos. Drag the slider.
Furniture, wall colour and flooring, in the style you choose.
How a deal moves through OMNE
From portal lead to signed deal.
Most CRMs call it done at "won". That's where the paperwork starts. OMNE follows the deal from the portal enquiry, through a live brochure on WhatsApp and the seven Deal Room steps, to the commission split.
New lead · Property Finder09:41
3-bed villa, Dubai Hills, up to AED 4.2M
Property Finder, Bayut and Dubizzle leads all land here
Caller ID · iPhone09:44
OMNE · client · 3-bed, Dubai Hills
You know who it is before you pick up
WhatsApp09:52
Live brochure sent
Every share comes back to you as a lead
Offer acceptedDay 6
Deal Room opened · Form F out for e-signature
Seven steps from here. OMNE tracks each one
TransferDay 31
Step 7 of 7 · Deal closed
All seven done inside the Deal Room
CommissionDay 31
AED 84,000 · commission split
Agency and agent shares, split in the Deal Room
Native iOS and Android apps, included
Your deals, owners and numbers, in your pocket.
The iOS and Android apps come with OMNE at no extra cost. They're built for the phone, not the website squeezed onto one.
Caller ID for your own clients
On iPhone, when one of your clients calls you see who it is and what it's about before you answer.
Check a deal from the car
See each deal you have running and which step it's on.
Missed calls from clients. On Android, missed calls from your clients come up as tiles in OMNE.
Property Data
No more spreadsheets.
Your owner data stays in OMNE. You decide who sees which owners.
- Agents only see owners for their role, team and area. The filter runs on the server, not in the browser.
- When an agent stops working an owner, their access runs out. They're warned 5, 3 and 1 day before.
- Every phone number revealed and every owner edited goes in the log.
KPIs and coaching
The only Dubai brokerage platform with KPIs, coaching, forecasting and an AI call trainer built in, not bolted on.
Set targets by commission tier, put agents into coaching groups and get a forecast every week. It all lives where your agents already do their work.
- 27
- KPIs across prospecting, acquisition, closing and revenue
- 7
- call types in the AI Call Trainer. It helps during the call, too
- 8am
- every Monday, the brief lands with the week's forecast
- The Monday brief
- Lands at 8am every Monday, with a forecast for the week ahead.
- Ask OMNE
- Ask about your numbers in plain English. Every figure in the answer is checked against your data.
- Office TV wall
- Put the numbers on the office TV. Send each agent their own review as a PDF.
Portal Hub
Three portals, one screen.
Publish, update and take down listings on Property Finder, Bayut and Dubizzle from one screen. Leads from all three come straight back into OMNE.
- See your credits and spend on every portal.
- Permits checked against DLD.
- Each agent's SuperAgent score: reply time, reply rate and listing quality.
Reignite
Leads go quiet. They don't have to go cold.
Once a lead has been quiet for 21 days, it drops into the Reignite queue. So does the book of every broker who has left.
Five desks
One platform, every desk.
Agents, listing admin, conveyancing, finance, marketing. Each team gets its own desk in OMNE, set up for the work it does.
Agent
Your leads, your Reignite queue, your KPIs and your deals. One login.
Listing Admin
Run listings on Property Finder, Bayut and Dubizzle from one screen, with permits checked against DLD.
Conveyancing
Conveyancing, transfer and everything after it, handled in the Deal Room. Documents go out for e-signature from there.
Finance
Commission splits come out of the Deal Room. Portal credits and spend are tracked alongside.
Marketing & Media
Four live brochure designs. Add a password or an expiry if you want one, then send it on WhatsApp.
Deal Room
Offer to transfer, in seven steps.
- OfferOffer agreed. The deal opens straight from the listing.
- DocumentsForm F, IDs and proof of funds go on the deal.
- ApprovalSomeone checks it and approves it before it moves on.
- Deal DoneSigned, and on record.
- ConveyancingThe conveyancing desk takes it from here.
- TransferTransfer happens at the trustee office.
- Post-transferKeys, the last documents, and the commission paid out.
- Every step is tracked, so nobody has to ask where a deal is up to.
- E-signature is built in. No separate DocuSign account.
- At the end, the commission splits between agency and agent.
OMNE Studio
Brochures that bring leads back.
- Four live brochure designs to pick from.
- Lock one with a password, or let it expire.
- Share it straight to WhatsApp.
The operating system for Dubai real estate
Seven tools. One OMNE.
Portal uploads, a lead inbox, owner spreadsheets, KPI reports, call coaching, brochures, e-signature. Seven logins, and none of them talk to each other. Swap them for one.
Portal uploadslogin 1Lead inboxlogin 2Owner spreadsheetslogin 3KPI reportslogin 4Call coachinglogin 5Brochure designlogin 6E-signaturelogin 7
- Portal Hub + portal credits
- Portal leads + Reignite
- Property Data
- KPIs + forecasting
- AI Call Trainer
- Studio brochures
- Deal Room + e-sign
Logins1